Kenyan Olympic champions Eliud Kipchoge and Faith Kipyegon have joined a stellar cast of celebrities from around the world in a campaign aimed at pressuring world leaders to step up their efforts to fight malaria .
The campaign, Draw the Line Against Malaria, is part of the Zero Malaria Starts With Me (ZMSWM) movement, which involves political leaders and funds and Resources mobilized to increase efforts against malaria on the African continent.
It has the support of the RBM Partnership to End Malaria – the global platform for coordinated action against the disease – and the African Union Commission and aims to rid Africa of malaria by 2030.
< p>Kipchoge and Kipyegon will star alongside other global figures, scientists and activists in the campaign film, which will be released on May 28th will be released at the MTV Africa Day concert.
Other stars in the cast include retired English footballer David Beckham, FC Barcelona striker Pierre-Emerick Aubameyang, Nigeri an Afro-pop singer Yemi Alade and South African TV presenter Bonang Matheba.
As Zero Malaria Ambassadors, Kipchoge and Kipyegon will lead discussions on tackling malaria in Kenya and around the world and participate in raising funds to end malaria-related deaths.
“In the past suffering from malaria kept me from running. Today, over 1,000 children in Africa will die from the disease. Malaria steals their future. But this is a human problem that we can solve, because despite the challenges, no human is disabled,” said Kipchoge.
“We call on leaders at the Kigali Summit and beyond to recommit to malaria eradication this year at the Global Fund Replenishment conference by contributing at least $18 billion to achieve malaria zero within one generation.”
Kipyegon said, “I proud to join this incredible campaign because I want to end malaria. a disease of deep injustice, especially as it affects the world’s poorest people, especially women and girls.”
“This gives me great hope – I want my daughter to grow up and see the day where we have zero malaria in Kenya,” she added.
Tedros Adhanom Ghebreyesus, Director-General of the World Health Organization, welcomed the initiative and said it was instrumental in the global fight against malaria. In 2020, the disease caused approximately 627,000 deaths, 95 percent of which were reported in Africa.
“Draw The Line provides a platform for Africa’s most powerful storytellers to change course, break political apathy and fight to end this treatable and preventable disease that kills a child almost every minute,” said Dr Chief Executive of RBM Partnership to End Malaria, stressing the importance of the funds on the road to zero malaria.
” This year, it is critical that we see a fully replenished Global Fund to get back on track and accelerate the response to malaria to end this disease and strengthen health systems to provide a safer, healthier, more equitable Making the world work for all,” she said.
RBM Partnership to End Malaria estimates $18 billion in investment Global Fund will fight malaria malaria-related response en will reduce deaths by at least 62 percent by 2026.